Case Studies for City and Guilds

Whilst we are not making all the information available yet, here is a 'snippet' of the case study for City and Guilds

City and Guilds

For City and Guilds, a move from paper-based distribution of course information to digital distribution of information was proving problematic. E-creation worked with the marketing, development & training departments to develop a ‘marketing wheel’ training application that integrates directly with the websites and increases information retention. Some benefits include:

BEFORE
Communications was paper-based, making it difficult to update, manage and distribute.

AFTER
When communications made digital, updating and distribution became more cost effective & quicker whilst improving the sense of ‘value’ the customer receives.

BEFORE
Each information pack weighed over 3 kilograms, requiring a specialist courier company for delivery of over 10,000 units.

AFTER
Information is available on-line, accessed via a short training CD-ROM & induction pack weighing 150g which can be sent